Health & Fitness · Privacy report
Strava icon
Strava: Run, Bike, Walk
Free · ★4.8 · Strava, Inc.

Is Strava safe?

It collects a lot of your data itself.

Our take. Its own App Store privacy label declares Strava links 11 categories of your data to your identity, and shares data to track you across other companies apps and websites, including health & fitness, purchases, location and contact info. That collection, more than any outside tracker, is the story here.

Privacy footprint · vs 109 health & fitnessHeavy
Trackers from other companies6 · some
typical health & fitness: 6
Data the app links to you11 types · a lot
typical health & fitness: 5 · from its own privacy label
What it collects about you

Strava links 11 categories of your data to you.

From the developer's own App Store privacy label. These are the kinds of data Strava ties to your identity, and it also declares it shares data to track you across other apps.

Health & FitnessPurchasesLocationContact InfoContactsUser ContentSearch HistoryIdentifiersUsage DataDiagnosticsOther Data
Who else is inside

It carries trackers from 4 companies.

Third-party SDKs found in the app, matched to the company that publishes each. Present in the code; we do not observe what they transmit.

🇺🇸MetaAdvertising
Facebook advertising SDKs, built to link app activity to Facebook and Instagram ad profiles.
3
SDKs
🇺🇸GoogleAnalytics
Firebase, AdMob and Google analytics SDKs, built to record how you use the app and serve ads.
1
SDK
🏢Other third partiesanalytics
A third-party SDK.
1
SDK
🇺🇸BranchAttribution
Deep linking and marketing attribution.
1
SDK
How it compares

Where it sits among health & fitness.

Every one of these apps we have scanned, on the two measures above: third-party trackers it carries (across) and data it links to you on its own label (up). Toward the top right is more invasive.

Each dot is one health & fitnes app. Strava sits high on the left: it collects a lot itself but uses few outside trackers.

Other signals

One more flag.

Each is a fact read straight from the app. The same checks run on every app we scan. Only the ones that apply here are shown.

!

It declares cross-app tracking

Its own App Store label says it tracks you across other companies apps and websites using your advertising identifier.

The evidence

What it's built from.

All 26 SDKs in the app, grouped by what they are for. 6 are third-party trackers.

3
1
2
4
16
3advertising
1attribution
2analytics
4crash reporting
16standard libraries

6 of the 26 are third-party trackers. The rest are the app's own code and standard open-source building blocks.

Show the full SDK list
MetaAdvertising · USA
Facebook AEM · Facebook SDK · Facebook Login
GoogleAnalytics · USA
Firebase Analytics
Other third partiesanalytics
Google App Measurement
BranchAttribution · USA
Branch
Standard libraries16 · on-device
The app's own code plus open-source interface, storage and networking libraries.

How we know this

Counterspy downloads the app from the App Store and statically analyzes its compiled binary. Embedded SDKs are matched against a signature database and resolved to the company that operates each. We also read the developer's App Store privacy label, which lists the data the app says it collects and links to you. We do not run the app or intercept its traffic, so we report capabilities present in the code and the developer's own disclosures, not proven transmission. We assess privacy and data collection, not malware, security flaws, or developer intent. Reports are automated and never edited for payment. Scan v457.0.0, 2026-04-01.

  1. Third-party trackers are advertising, analytics and attribution SDKs detected by static signature matching. Presence shows a capability is compiled in, not that it ran or transmitted data.
  2. "Data the app links to you" is the count of data categories the developer declares as Data Linked To You in its App Store privacy label. Labels are self-reported and not verified by Apple.
  3. Comparison across the 109 health & fitness in our corpus. Trackers: median 6. Data linked to you: median 5.